I’ve been making a few smaller domain purchases over the past few weeks, mostly through DNForum and a few drops on Namejet but this weekend I had the opportunity to buy a pretty solid domain, Dogsled.com, at auction and I did.? It is a 1997 register, is on first page of Google for “dog sled” and “dogsled” (both of which have good search volume according to Google’s Adwords tool) and has close to 2,000 high quality backlinks from relevant sites.? I’m not sure if this domain would get any direct navigation traffic, but I estimated how much organic traffic I believed it would get and used that figure to determine how much I was willing to bid on the domain.? With a developed site in place I could see the domain rising in the SERPS into the top 3 and driving even more traffic.
I plan on building out the site with a section for news and race results, a section for related items for purchase, a photo section for people to upload dogsled related photos, and a forum for discussion (at least it is my goal to build it out as such) so if by chance you are a dogsled fan you will be pleasantly surprised. ?? I know zilch about dogsledding so I’ll also learn some new stuff in the process.? I’ll post an update when the site is built up and look for some feedback about the look and layout of the site.
I also won a domain at auction on Sedo that I’m pretty jazzed about but will wait until the seller completes the transaction before I mention it.